Despite grabbing $930M in funding during its 10-year lifespan, Jawbone failed to hold on to significant market share for its line of headsets, fitness trackers, and wireless speakers.
Jawbone became the second-costliest VC-backed startup failure of all time.
Even acquisition of BodyMedia, a maker of health-monitoring armbands, which won them the company’s 80 patents (many for multi-sensor technology), don't help
As rumors swirled that Apple, Google, and Samsung were developing wearables of their own, the company beefed up by appointing Yahoo CEO Marissa Mayer to the board in April 2013 and naming Mindy Mount, a top VP at Microsoft, as president in May 2013.
FitBit nearly acquired Jawbone in 2016, likely for the 2,800 patents Rahman says he still has in his arsenal. The patents are likely another reason Rahman intends to launch his “Jawbone Health Hub”
Xiaomi is outperform Samsung in India this year and recently became the world’s leading seller of wearable fitness trackers. Despite their dropping popularity in the US, new research from Canalys found that the global wearables market grew 8% YoY in Q2’17 – led by Xiaomi with 3.5 million units shipped, closely followed by Fitbit with 3.3 million units shipped (a 34% decline compared to the same quarter a year earlier).
How DAYS.exchange can help XIAOMI and Fitbit not to repeat Jawbone's fate?
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